
PortCREW (Port-City Regions To Wave Med Cruise Destinations As Smart, Sustainable And Striking Eco-Tourism Systems) is an EU Project co-funded by Interreg Euro-MED that responds to cruise tourists’ growing demand for authentic, accessible, and sustainable inland experiences, by testing an innovative eco-tourism platform across five Mediterranean ports in Spain, France, Italy, Slovenia, and Greece.
Focus

The cruise sector continues to be one of the fastest-growing sectors of tourism. The Mediterranean basin in particular, has long been a magnet for tourists worldwide and in 2024 it was the second cruise destination at the world level. However, the rise of mass tourism has brought both opportunities and challenges to the ports and destinations of the MED regions.
Starting from these considerations, the PortCrew project’s strategic objectives are:
- Tackle overtourism/seasonal tourist peak problems in MED cruise small and middle-size cities.
- Valorise inland natural and cultural assets as cruise ports’ decongestion strategy.
- Increase social acceptability of the cruise sector in MED cities thanks to more balanced touristic flow management at territorial levels.
- Favour a better inclusion of cruise tourism sustainable management measures in local/regional urban, touristic and transport planning/strategic tools.
- Create a new transnational tool for the provision of dynamic and interoperable touristic information in the MED cruise terminals.
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